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Our Logo 

    Respiration is one of the most essential somatic functions and clean air one of our body’s most vital needs. We understand that maintaining a healthy home environment begins and ends with clean breathable air, free of allergens and other contaminants. That’s why we chose, for our logo, the ancient alchemical symbol for air, an element associated in classical alchemy with power and purity.

     Alchemists of old, from Babylon to Renaissance Europe, sought a method to “transmute” the base elements of lead into pure gold, and distill an “Elixir of Life” which could bestow immortality. With regards to air, ancient Greek alchemists referred to two categories, aer, or the murky lower atmosphere, and aether, or the rarefied higher air breathed by the gods. This is a distinction our company appreciates, and we’re committed to separating the “lead” of inferior brands from the “pure gold” of allergy relief products that work.